{"product_id":"the-crocodile-co-800-400mm","title":"The Crocodile Co. — 800 × 400mm","description":"\u003cp\u003eThe Crocodile Co. is vintage wooden wall art inspired by the character of an old leather merchant’s trade sign.\u003c\/p\u003e\u003cp\u003eThe Crocodile Co. was designed to feel like an old-established leather merchant’s trade sign — the sort of piece that might once have hung above the counter of a specialist workshop dealing in fine hides and handmade leather goods.\u003c\/p\u003e\n\u003cp\u003eThe sweeping period lettering gives the design its character immediately, while the long crocodile head creates a strong horizontal focal point across the centre of the sign. The shaped outer profile and restrained border treatment keep the piece substantial without competing with the illustration.\u003c\/p\u003e\n\u003cp\u003eThe crocodile itself carries much of the detail. Carved scale texture, the open jaw and individually defined teeth bring depth into the design, with deep green and aged brown tones sitting against the natural warmth of the timber. Small touches of lighter colour around the eye and teeth sharpen the detail without losing the deliberately aged trade-sign feel.\u003c\/p\u003e\n\u003cp\u003eFrom across a room it reads as a bold piece of vintage commercial artwork. Up close, the carved detail, exposed timber grain and hand-finished colour become much more apparent.\u003c\/p\u003e\n\u003cp\u003eThis is not a reproduction print or a mass-produced plaque. It is the \u003cstrong\u003eexact finished piece shown in the photographs\u003c\/strong\u003e, made as an individual piece of wall art and available now.\u003c\/p\u003e\n\u003cp\u003eAt approximately \u003cstrong\u003e800 × 400mm\u003c\/strong\u003e, the wide format gives it real presence while remaining easy to place above furniture, a desk, bar or workbench. It works particularly well in studies, workshops, bars and interiors with an interest in traditional craft, leatherwork or vintage commercial design.\u003c\/p\u003e\n\u003cp\u003eEach colour has been hand-applied to work with the timber rather than hide it, leaving the grain visible through the finish and allowing the material to remain part of the design. The reverse is finished to the same standard as the front, and the piece is protected with a satin clear coat before being fitted ready to hang.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDetails\u003c\/strong\u003e\u003cbr\u003eApprox. 800 × 400mm · Hardwood-veneered engineered timber · Hand-stained and individually finished · Satin protective clear coat · Finished front and back · D-rings with stainless-steel hanging wire · For interior or protected environments\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eAVAILABLE NOW\u003c\/strong\u003e\u003cbr\u003eYou will receive the exact The Crocodile Co. piece photographed here.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMade To Be Displayed.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Pure Patina","offers":[{"title":"800 × 400mm","offer_id":63667111166282,"sku":"PP016","price":295.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1059\/2642\/6954\/files\/pp016-crocodile-co-02-front-view.jpg?v=1790264747","url":"https:\/\/purepatina.co.uk\/products\/the-crocodile-co-800-400mm","provider":"Pure Patina","version":"1.0","type":"link"}